Hi! I'm Joanie, a pixie-haired food photographer, educator, wife, Mom and potato lover. So glad you're here!
How Can I Help?
Food is my obsession.
It first started at 10 years old when I attempted my first batch of homemade pasta. Today, you can catch me in my kitchen studio creating crave-able images that “pop” off the screen and page. Having worked with a wide variety of brands and restaurants, I have a deep understanding of the importance of communicating the signature style of my clients and how to incorporate seasonality and current trends.
Check out my portfolio below to get a taste of my work. Need top quality food images? I’d love to hear from you!
when the garnish game is on-point
Pizza Under A Table
Sometimes the best light is under a table.
Many times in the studio, the ingredients can be as powerful as the final dish.
Old County Inn
Greek Cream Cheese
every food photographer needs a tower of macarons, right?
A Frosty Cold One
An award winning image.
Chefs in the Smokehouse
Fellas at the bar.
Blood Orange Chocolate Pots de Creme
I’m Joanie. Thanks for stopping by! I’m a Phoenix based food photographer, blogger, educator, wife, #momofboys and potato enthusiast.
I teach people about food photography on YouTube and bring you into my Kitchen Studio, sharing wild and crazy glimpses of life with two little boys and my college sweetheart on our “Ranchito” (it’s a little ranch) in Arizona.
Among my greatest joys in life is coaching people through the growing pains of learning food photography and seeing them create images they can’t wait to share with the world. I personally left a high-stress job in technology sales to pursue my creative passions in food and photography and can’t wait to help others do the same.
Oh, and my hairdresser? The incredibly talented Yvonne Rosales who brought me into the world of the pixie.
I married my college sweetie, Ryan, and we brought two crazy little dudes into the world. These are my people and they’re my biggest fans.
After ten years of working in both higher education and technology sales, I quit my job, got a tattoo of a chicken and publicly shared on my blog about entering the world of recovery. That’s when creativity kicked into high gear and I started to get serious about photography.
I started sharing my favorite family recipes and added my own bit of flair to them. These enchiladas are my Nana’s recipe. She’s the one who exposed me to great food as a kid. (love you, Nana!)
As much as I loved the recipe development in food blogging, I loved the photography just as much (if not more!) and started getting hired by local restaurants to photograph their menus. This image was from one of my first paid gigs and actually ended up on a bus shelter months later. That was a major moment of encouragement to keep pursuing photography.
We bought the farm! Er, well, the “Ranchito” as we call it. It’s our small urban ranch where I also have my photography studio. It’s a work in progress, but it’s a place where our creative minds have no limit! (Goats and chickens, coming soon…)
I continued to expand my photography portfolio, picking up bigger clients and more exciting projects. I even got to shoot a cookbook all about Marshmallows.
This all turned into a full-time photography business and online media platform. Any given day you can find me in my photo studio, jamming out to the Beatles and playing with my food. Among my greatest joys in life is coaching people through the growing pains of learning food photography and seeing them create images they can’t wait to share with the world. I left a high-stress job in technology sales to pursue my creative passions in food and photography and can’t wait to help others do the same!
This recipe for all purpose dry rub is an easy-to-make blend of sweet and spicy flavors perfect for beef, chicken or pork. It’s versatile and elevates the flavor of your meat without overpowering it. *This recipe is sponsored by…
Instant Pot Black Eyed Pea Soup is loaded with flavor and good-for-you ingredients including carrots and collard greens. It’s a New Year’s tradition, but will become a favorite any time of the year because it comes together in under an…
A creamy, hearty, recipe for low carb Broccoli Cheddar Soup made with fresh broccoli, extra sharp cheddar and flavorful aromatics. Just a few quick substitutions make this comfort food favorite low in carbs and high in flavor. Soup with Speed…
This recipe for Pineapple Upside Down Iced Tea is inspired by the famed cake of the same name. Pineapple, cherries mixed up in a refreshing iced tea for your springtime entertaining. This post is sponsored by Torani but all opinions expressed…
These three ingredient sugar-free dark chocolate truffles taste righteously decadent and will satisfy your sweet tooth. They were inspired by an Instagram feed full of Valentine’s treats. Dark Chocolate Truffles I’ve cut out the sugar, but I still wanted…
This corned beef recipe was declared by Ryan the best corned beef he has ever had! Wow, high praise! Of course, I love it because you know of my affection for pressure cooking. If you’ve got a pressure cooker…
This recipe for Low Carb Italian Wedding Soup is loaded with veggies and a healthy dose of flavor, yet cuts the carbs. I can beat the afternoon energy crash if I stick to a mostly sugar-free and low-carb diet. This…
Ryan is putting this Jalapeno Salsa Verde on everything from tacos to eggs to sandwiches. And before you click away, fearing that this salsa is too spicy, never fear! It’s easily adjusted for your particular spice preference. Serving Size…
Instant Pot Beef with Broccoli is like that famed take-out you love, but without the added sodium and mystery ingredients. Too, it practically makes itself in the Instant Pot. Obviously, if you’re an Instant Potter, I don’t need to…
This is a southwest style of a chicken and rice soup. Hearty chunks of chicken, a rich tomato broth and a few veggie goodies makes this a hearty weeknight dinner that’s easy to make. Pueblo Chicken and Rice Soup…
This Chocolate Cherry Instant Pot Steel Cut Oats recipe can be done in a flash with the pressure cooker settings or can be cooked overnight with the slow cooker settings. That’s the magic of the Instant Pot. It is so…
This is an easy nachos recipe that’s a little out of the every day. It includes a creamy cheese sauce made from pepper jack cheese and my favorite green chili salsa. Throw some bacon and jalapenos in there for…