When most folks think about rice, two types come to mind: white and brown. But, in reality, most any rice can be brown or white, it's all simply a matter of how the rice is milled. White rice is milled to remove the husk, the bran and the germ. Brown rice, on the other hand retains the bran and germ, imparting more health benefits.

Family: The Lundberg Family has been farming in Richvale since 1937 and the fifth generation has just been born. They are a large family, and though not all of them are directly involved in the business, a healthy balance of family and work is maintained through the Family Council. They work hard to maintain balance and fairness so as to keep the family together and the business growing. What's the family like? I felt like I was somewhere in the midwest the entire time based on their congenial nature and warm hospitality.

Rice: Duh! Not only did I learn my white from my brown, but enjoyed a thorough education on the eighteen varieties that Lundberg Family Farms produces. From Arborio to Wehani, Basmati to Black Pearl, I quickly discovered that there was a lot I didn't know about rice. I also learned specifically about their sustainable, organic approach to farming and witnessed their fervent commitment to their land and production. They practice crop rotation and maintain a strictly nut-free facility. They don't take shortcuts and go about their business in a way that's above reproach and imbued with integrity.
Combine: I took a ride on a combine, a commercial machine that harvests rice. Imagine a giant John Deere that combs rows of rice in a field, pulling in the straws of rice, separating out the rice and ultimately depositing it into transport trucks that take the product to its next destination on the production cycle. Being that it's harvest season, the combines are running from dawn until dusk, meaning extra long days and 80-hour weeks for the Lundberg team. Rice waits for no man, so they get while the gettin's good.

It was a special experience to get to see the food firsthand, going to the source. Next time I grab a bag of Lundberg rice from the Whole Foods shelves, I'll think of that combine, the friendly faces I met, and the incredible amount of work and dedication that goes into every single, sustainably and expertly produced bag.
Looking for a recipe that features Lundberg Family Farms Rice? Here's my recipe for Tabbouleh Stuffed Mushrooms with the Sprouted Tri-color blend.
*This post and travel sponsored by Lundberg Family Farms, though all thoughts and opinions are expressly my own


Rachael {La Fuji Mama} says
Such a great recap! Loved meeting you!
Joanie Simon says
What a wonderful time we had! Sincerely hope our paths cross again in the future!
Nicole @ Foodie Loves Fitness says
Love your trip recap writing style, Joanie!
Henry Larry says
Exploring the diversity of rice varieties beyond white and brown opened up a whole new world. Learning about Lundbergs commitment to sustainability and their meticulous farming practices is truly inspiring.
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