Sweet and Spicy All Purpose Dry Rub

All Purpose BBQ Rub

This recipe for all purpose dry rub is an easy-to-make blend of sweet and spicy flavors perfect for beef, chicken or pork.  It’s versatile and elevates the flavor of your meat without overpowering it.

*This recipe is sponsored by Moink.  They deliver ethically sourced/exceptional tasting grass fed & finished beef & lamb, pastured pork & chicken, as well as wild caught seafood delivered straight to your doorstep. All opinions expressed are genuine.

A Rub for All Meats

Queue the summer fun and fire up the grill! When I entertain, there’s a strong likelihood that something will be goin’ on the grill.  Burgers, chicken, or a slow smoked pork shoulder are all go-tos.  These family favorites pair up with virtually everything and help keep the kitchen cool with outdoor cooking during the warm summer months.

And, to keep things easy, I nearly always treat everything I throw on the smoker or grill with my favorite all-purpose dry rub mix that I’ve concocted over the years.  It’s a simple combination of sweet, savory and just a little touch of spice.  Its simplicity means that it works well on beef, chicken and pork, amplifying the natural flavors of the meat without overpowering.

All Purpose Rub MOINK

Better Meat Makes A Difference

We all know that a chef is only as good as their ingredients.  So, when your main course at a summer grillin’ party depends on the meat, it’s important to get the good stuff.  Of course, sourcing quality meat can be a bit of a chore unless you know the right people in your area.

Fortunately, the folks at Moink! (Moo and Oink!) have got your back.  They work directly with family farms throughout the US to get the best quality, ethically and sustainably sourced beef, lamb, poultry, and seafood and ship it straight to your door.  While it’s great to know the animals were raised well, the proof is in the taste.

Moink Box

Moink Box

No joke, I served their beef flank steak to Ryan and he immediately asked me what kind of voodoo I had done to his dinner.  I told him it was just salt pepper and oil and that it was the quality of the beef that made that meal knock-your-socks-off-amazing.

Grilled Flank Steak with All Purpose Rub

Yes, I know they’re sponsoring this post, but I’m not kidding.  It’s that dang good.

No nitrates, nitrites, no antibiotics, just good ol’ fashioned quality food that the farmer would feed their family.

Moink boxes are fully customizable to your preferences and they ship to the lower 48 states. If you want in on this action, use checkout code Simon to get $20 off your first Moink box!

Included in my box were pork shoulder, flank steak, and chicken legs.  I doctored them all up with my all purpose rub and prepared a full out feast.  The pork shoulder cooked low and slow on my smoker so that it was pull-apart tender.  The chicken got some nice char on it and finished at 175F.  And, the best way to do the flank steak is just a few minutes on each side over a screamin’ hot grill and served mid-rare.

Moink Chicken Legs

Spice Is Nice

I am known to riff on this basic rub recipe, kicking in some added Chipotle or Cayenne when the mood calls for it.  Of course, feel free to make this rub your own.

To use the rub, just sprinkle it liberally over your meat the night before and rub it in.  The paprika will give the meat a nice red color.  Then cover it in plastic and keep it in the fridge until you’re ready to cook.  I usually take it out of the fridge about 30 minutes before I fire up the grill just so that it’s not cold when it hits the grill.

BBQ Pork Sandwiches

Here’s to a fun summer ahead full of backyard BBQs and good times with friends and family.


Sweet and Spicy All Purpose Dry Rub

All Purpose BBQ Rub

An easy dry rub recipe that’s great for grilled pork, beef or poultry.  It’s a little bit sweet and spicy.

  • Author: Joanie Simon
  • Prep Time: 5
  • Total Time: 5
  • Yield: enough rub for 1 roast


  • 1/4 tsp ginger
  • 1/2 tsp cumin
  • 2 tsp paprika
  • 2 tsp salt
  • 1/2 tsp thyme
  • 1.5 tsp mustard powder
  • 1/2 tsp garlic powder
  • 2 tsp turbinado sugar


  • Combine dry rub ingredients into a jar
  • Apply liberally to your favorite meats for grilling or smoking


Dry rub will keep in the jar as long as you seal it with a lid


Other Finger Lickin’ Recipes

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Instant Pot Corned Beef

Joanie Simon

I'm a pro food photographer living in Phoenix, AZ with my hubby and two little dudes. Join me on YouTube for photography and cooking tutorials.

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